Navigating Uncertainty: Warren Buffett's Wisdom Women Entrepreneurs Can Use



Are you worried about the idea of the American economy slipping into a recession, too? As you begin to consider a potential recession it's crucial to understand the current economic situation and develop the financial skills for resilience. Start now to get ahead of the economy. You must implement sound financial strategies to ensure the sustainability and growth of our businesses. If you have been in business for a while, the last recession outside of COVID-19 was 2008, and historically, the American economy has experienced many recessions. This is not the first nor will it be the last. 

One month ago, an article titled "Warren Buffett: 10 Things Poor People Waste Their Money On" was published. For those unfamiliar, Warren Buffett is a highly respected investor whose insights offer valuable guidance. He emphasizes the importance of breaking detrimental financial habits, stating, "Chains of habit are too light to be felt until they are too heavy to be broken.” His principles are particularly relevant for women entrepreneurs striving to build successful businesses as you move forward into 2025.

You know how they say when times are good, you can get away with a little splurging? Well, that's definitely not the case right now. With the economy doing its whole "uncertain dance," every single dollar matters. Seriously, I'm talking the difference between your business thriving or struggling.

It's time to get ahead of whatever the economic forecast is. This is the moment to really look at where your money's going. Are you spending on things that actually help you make more money? Or are you letting those little expenses add up? Because trust me, they do.

Think about it: those "small" purchases? They snowball into big problems when things get tight. And that's exactly what Warren Buffett's talking about. It's not about being cheap, it's about being smart. He's telling us to ditch the credit card debt, resist those impulse buys, and focus on real value, not just fancy brands. It's about building a solid financial foundation so you can weather any storm now and in the future. 

Buffett recommends considering the following 10 areas where financial resources are often wasted:

  1. High Credit Card Interest: High interest cards actually mean you pay more on your purchase than you paid for it.
  2. Buying Brand New Cars: Buying a used car is a great way to save thousands of dollars and have that money to achieve more important goals.
  3. New Item Acquisition: Buy pre-owned or refurbished items can yield significant cost savings.
  4. Eating Out Too Often: Think how much money you could save or invest and watch it grow over time.
  5. Lottery Participation: The low probability of success renders lottery investments inefficient.
  6. Cancel Subscriptions: Maintaining inactive subscriptions represents a wasteful allocation of funds.
  7. Expensive Hobbies: Adopt hobbies that are free or low cost activities that make you happy.
  8. Overpriced Housing: Don't live beyond your means. Experts recommend your housing expenses should be no more than 30 percent of your income.
  9. Buying Status Symbols: Such as Luxury watches, designer handbags, or high end electronics are expensive and are not as rewarding as financial freedom. 
  10. Ignoring Financial Education and Personal Development: Not investing in knowledge might be the biggest waste of money. Take time to read, to attend workshops, or ask for advice from a qualified business coach and / business mentor. 

But here's the thing: you're not in this alone. As women entrepreneurs, your unique skills of networking, supporting, and caring are your superpowers. Strong women get stronger together, and those who need a little extra support? They find that strength within the women entrepreneur community.

That's why fostering a collaborative environment is absolutely crucial right now. Share our best practices, your money-saving tips, and our strategies for navigating these challenging times. Because together, you possess the collective capacity to implement sound financial strategies and cultivate thriving businesses, no matter what the economy throws our way. 

Stay healthy. Stay connected. Stay you. 

Cindy Cohen RN, BS BA 
Founder, President 

C2 Your Health Women's Initiative, Inc
Women Move Forward Mentoring Community 

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